Irina V. Alyoshina
Ph D (econ), Associate professor of Marketing,
Deputy Chair of Marketing Department for Scientific Research,
State University of Management, Moscow, Russia.
The author of more than 90 publications on Marketing,
Business Education, Communications and Management,
including books:
¨ Public Relations for Managers. M.: Akmos, 2006, 2004, 2003, 2002. - 480 pp,
¨ Consumer Behavior. M.: Economist, 2006. – 525 pp.
¨ Marketing for Managers. M.: Fair-Press, 2003. - 456 pp
¨ Consumer Behavior. M.: Fair-Press, 1999, 2000. - 384
pp,
¨ Public Relations for Managers and Marketers. M.: Gnom-Press, 1997. - 256 pp.
and also of papers, conference
proceedings, methodics
The member of
Russian-American
Academic Exchanges Alumni Association “Professionals for Cooperation”.
Junior
Faculty Development Program Alumnus, 1994/95, George Washington University,
Washington DC,
USA; Business Administration.
Participant of academic programs and
projects:
PBS “Integral”, HSE (2011-2009), Russian Federal Agency for Science and
Innovations (2009, 2008), IFEAMA (2008, 1996), Petroleum Business Institute
(2007),
GBATA (2007,
2006), USTU (2006). CIP SUM
(2005), MagnSTU (2005),
NovCI (2005), SntPitUEF ( 2005,1998), Alex-Polyus (2003), PBD
SUM (2002),
PH Kommersant (2001), ANE (2001), MinEd
(1993-2001), Mirbis (2000),
MMK (1997-1999), FH Bund (1998), Nikkolo M (1997), MOO ASDP (1997),
KSU
(1996), GWU (1994-1995), ВИНИТИ
(1989-1997), SASE (1995),
WashConsBusSch
(1995), UWO
(1993. 1994), MSATU (1993), FMWF (1991),
SRL MIM (1983-1989), TsNIGRI (1983), NII AA (1983), AZLK (1981),
NII Altair (1997-79) and others
Fields
of Specializations:
·
Fundamentals of Marketing
·
Public Relations
·
Consumer Behavior
· Marketing Communications.
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e-mail: ialyoshina |
rambler.ru |
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109542,
Russia, Moscow, Ryazansky prospect, 99, State
University of Management,
suite А-520, w.t.
(7-495) 377-1629